Guest Post by Tany Soussana The Name of the Game in Publishing is Getting the Word Out: Generating a BUZZ on Your Book!
If you are an author gearing to come out with a new book, be mindful of the primary time to go public with your release and, if you can, avoid puttering mid-stream. No one can tell for certain how the market is going to respond to any new book that enters the fold. All an author can do is give their book the best possible PR push. After that, only time will tell.