In the world of social media today one thing is clear: Images are in. While Pinterest and Instagram are build around images, all the other social networks are now emphasizing images as well, including the recent change in Twitter’s policies not only to include images and photos but to present them in the user’s Twitter feed without requiring the user to click to expand the image.
In addition to the increased visibility and clickability of images in social media, studies have shown that blog posts and website pages with images get more views, more clickthroughs to links, more visitor interaction, and more visitor time spent on the site. All of those stats increase the likelihood that visitors will sign up for your newsletter, follow your social media profiles and, most important, buy your books, webinars, and courses.
If you haven’t been using images in your blog posts and then sharing those blog posts (with images attached) to your social networks, then you are missing a lot of traffic and potential book sales.
So, in an effort to help book authors and publishers to get more traffic and sales, I’m now offering a graphic creation service for blogs and websites.