A bad book can’t be sold no matter how good the plan of action. You can sell a few copies of a bad book, but once the word gets out – and it always does – then you will sell few additional copies. Content is important in book marketing. The quality of writing is important […]
Self-Publishing Equals Self-Promotion by K S Brooks, author of The Kiss of Night Recently a self-published author in India asked how to promote her new book. Here are five hints/tips I gave her that won’t cost you anything: 1 – Your Website. You really need to have some sort of a website, even a free […]
To declare that you are a bestseller because you hit the top 100 in any category really means that you don’t have to make any sales at all to be an Amazon.com bestseller. I think I’ll upload a 2-page bogus report on crocheting Halloween costumes. I guarantee you that I’ll be in the top 100 […]
These rules or observations about writing are worth noting. Any beginning writer should take them to heart. Any experience writer should read them again to remind them where they have fallen down. . . . I could add a 9th rule of writing: Don’t write anything until you’ve sold it. That’s a professional writer. – […]
Back in 1982, advertising copywriter David Ogilvy sent out a memo on how to write. As he noted, the better you write, the higher you will go in Ogilvy & Mather (the advertising agency he founded). While these hints are great for advertising copywriters, they are also generally valuable to book authors as well (except, […]
The competition is fierce, both for fiction and nonfiction — especially with the new ebook and print-on-demand technologies allowing anyone to publish. But, as you noted, most sell few books. To sell more books, you really have to establish relationships with websites devoted to the genre of your novel (or the subject of your nonfiction […]
Have you ever considered a new book cover for your book? Do you think the cover doesn’t matter? Read this story that a friend sent me recently: I changed my cover art when my son, who had created the original art, was old enough to not have his feelings hurt. Overnight—with nothing but a new […]
The website of author Magdalena Ball including links to her well-known site The Compulsive Reader, information on all her books, lots of freebies and samples, news, book blog, and more.