Seth Godin on Book Covers

Seth Godin on Book Covers

I’ve seen a lot of bad covers even this year from major publishers as well as small publishers and self-publishers. That shouldn’t be happening. Book covers are too important in helping to sell a book. No author or publisher should ever settle for an adequate book cover. They should only settle for a fantastic cover that helps sell the book.

I think if publishers published more books with blank covers, we’d eventually end up with more great covers.

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