Too many book authors get stuck on following every rule in the book rather than simply doing the one thing that really matters: Creating relationships.
Why are you afraid to actually make a friend? Make lots of friends?
If you want to sell more books, create friends. Create fans. Create advocates. But do it because you really care about your new friends, your fans, your advocates.
You’d be surprised how many people would like to help you — if you’d just ask.